About Emily
Emily is a leading consultant and advisor in the creator economy, with deep expertise in social media, influencer marketing, and brand partnerships. With a career spanning global brands, agencies, and fast-growth startups, she has led strategic creator programs for companies including Amazon, LVMH, Unilever, Mars, Sky, P&G, Nestlé, and Diageo.
Previously, Emily was Head of Influencer Relations at Amazon, where she shaped the strategic approach to influencer partnerships across EMEA, APAC, and LATAM. Before that, she was Head of Influencer Marketing at MediaCom EMEA, where she built their influencer division from the ground up, leading programs for clients such as Coca-Cola, Mars, and JP Morgan Chase. Earlier in her career, she played a pivotal role in launching TRIBE’s UK and US operations, driving brand partnerships for the influencer marketplace.
Emily is widely recognised as an industry thought leader, having been named a Campaign Female Frontier Award winner, one of the Top 50 people to watch in the influencer industry, and a finalist for the AdWeek Future Female Awards and Forbes 30 Under 30. As a sought-after public speaker and presenter, she frequently appears on podcasts, industry panels, and advisory boards. Passionate about mentorship and gender equality, she actively champions the next generation of female talent.
Services
Influencer Marketing Strategy
Full end-to-end influencer services from: global strategies and playbooks, investment guidance, operational support and best practise, organic and paid guidance, performance and KPI setting expertise, templates, toolkits and more.
Ideal for: brands and agencies who are paying to work with influencers and are seeking support in up levelling their influencer output and impact.
Personal Branding and Growth
Personal support for founders, entrepreneurs and creators who are looking to build their personal brands and grow their audiences. Services range from: content and profile audits, dedicated 1:1 coaching, personal brand workshops, goal-setting, best practise support and more.
Ideal for: founders, entrepreneurs, and creators who are looking to identify and build their personal brands.
Speaking opportunities
Bespoke public speaking services tailored to your needs, including marketing industry event panels and keynotes, podcasts, award ceremonies, and event moderating. Additionally, I prove interactive internal workshops designed to educate and empower employees on their influencer marketing, personal branding, networking and mentoring abilities.
Ideal for: events and awards organisations, podcast hosts, agencies and brands who are seeking to provide training and best practise guidance for their employees.
